Affiliate marketing is a marketing model in which third-party publishers promote a merchant’s goods or services and receive a percentage of the sales or web traffic made as a result. It is typically considered a key part of modern digital marketing.  How does affiliate marketing work? Affiliate marketing involves four main actors, who each play a…

5 Best Ad Networks …… But that doesn’t mean it’s easy. Content creators – whether they’re bloggers, videographers, photographers, or some other kind of creative – are constantly on the hunt for new and effective ways to monetize their work within a volatile digital landscape. Display ad networks are a tried-and-tested method to do just that…

No one person is an authority on everything, and claiming to be an expert on too many topics can erode rather than increase the trust people have in you and your expertise. Business owners and marketers know this, which is why brands focus on establishing authority on the subjects most relevant to the products they…

What was once a marketing strategy used primarily by B2C companies is now making its way into B2B partnerships. More businesses are recognizing the value of affiliate programs as a cost-effective way to increase brand exposure, generate leads and drive sales. In fact, Google Trends shows that the global search interest for “affiliate marketing” has rapidly…

If you’re only running ads on the Google Display Network, social media sites and search engines, we’ll assume you’re going for the latter. The good news is that it’s not hard to achieve that 71% rate instead. In 2021, Nielsen found that consumers overwhelmingly trust advertising and product placements in influencer content. The difference between influencer ads…

The affiliate marketing sector is a multibillion-dollar industry with exciting professional opportunities for creators. It’s fast becoming a common way for ecommerce brands to market their products and services.  Ecommerce sales are expected to reach $68 trillion globally in 2027. Data shows affiliate marketing is an effective driver of ecommerce sales, with 79% of marketers leveraging it for customer engagement.  The best affiliate marketing programs are often…

Thousands of publishers receive recurring income daily by joining up with other businesses via free affiliate marketing programs. Affiliate marketing is a fantastic method to make money off of your blog, especially if you don’t sell anything. Joining an affiliate marketing program can also provide you with early access to new content, as well as special discounts…